Be Up Hire is the new name for Eastern Access Group — the Bayswater access-hire business that’s been putting scissor lifts and booms on eastern-suburbs sites for years. New ownership, same 65-machine fleet, same depot, and still no call centre: the people quoting your job are the people who run the business.
Machines in fleet
Of hires delivered across Melbourne’s east
Depot — Bayswater, no overheads padding your rate
Be Up Hire is the next chapter of Eastern Access Group. The business changed hands in 2026 and took a new name — but the fleet, the depot and the way trades get looked after haven’t changed, except where we’ve made them better.
What you get is the hire company we always wanted to deal with: a modern, near-new fleet of JLG and Haulotte machines, published rates so you can budget a job at 9pm from the ute, quotes back inside 60 minutes, and on-time delivery with every machine function-checked before it leaves our site.
The fleet has grown to more than 65 machines — from 12ft vertical lifts to an 80ft knuckle boom, including specialist gear like the Athena bi-levelling tracked scissor that almost nobody else in Victoria carries. Our machines have worked on projects from the State Library of Victoria to Chadstone Shopping Centre, and on hundreds of factories, warehouses and shopfronts across Melbourne’s east and south-east.
We’re members of the Elevating Work Platform Association (EWPA) and the Hire and Rental Industry Association (HRIA), and safety isn’t a slogan — every machine is serviced to AS2550 standards and delivered compliant, with the paperwork your site needs.
| Operated by | Zeno Hire Pty Ltd t/as Be Up Hire |
| Formerly | Eastern Access Group |
| Depot | Factory 7, 19 Edelmaier St, Bayswater VIC 3153 |
| Fleet | 65+ machines — JLG & Haulotte |
| Service area | Melbourne — standard delivery within 50km of Bayswater (up to 75km by quote) |
| Memberships | EWPA · HRIA |
| ABN | 16 662 304 896 |
| Notable projects | State Library of Victoria · Chadstone |
Big hire companies can’t promise these. We can, because we’re small enough to answer our own phones and close enough to your site to back it up.
Every quote answered within 60 minutes, business hours
Any breakdown: machine swapped out within 24 hours
Published rates and delivery charges — the estimate is the invoice
